Samsung Oasis

  • Client: Samsung
  • Location: Singapore


  • Strategic Development
  • Master Planning
  • Concept Development + Refinement

Samsung Oasis is a digital destination unlike anything in the world—a must-see landmark experience featuring totally immersive environments, next-generation attractions, and state-of-the-art interactives.

It is a totally immersive state of the art branded experience focused on the concept of “connection.” Here guests can connect to the Samsung brand, the city of Singapore, and each other in extremely engaging, highly innovative, and deeply rewarding ways.